by John Carlson | Jan 22, 2014 | Design
You have created a well-developed business plan. You have turned that fundamental data into an intellectual appeal to your customers. You have created a marketing strategy that clearly states the benefits and value of your product or service. You are finally ready...
by Media Beyond | Jan 9, 2014 | Play
Design is the ultimate form of communication. It is ubiquitous and effective. Take a look at your own design. What does it say about you? What does it say about your customers? You want your design to radiate a feeling that reflects your values as a business or...
by Peter Dolan | Dec 19, 2013 | Awesome Sauce
We offer a big ‘Happy Holidays’ to all of you out there hopefully taking a break before conquering the new year in an equally big way. A few of Media Beyond’s “favorite things”: Video of products that simplify selling Readable copy to make it...
by Andy Rostad | Dec 10, 2013 | How-Tos
I’ve filled a lot of online shopping carts in my day. But I’ve probably abandoned more than half of them without making a purchase. Somewhere between my initial excitement and the moment where I enter my credit card number, I get a sinking feeling in my gut, and...
by John Carlson | Dec 2, 2013 | Shadow Works
People seem hesitant to embrace videos for their marketing, yet they are more than willing to watch them. Below are 5 myths about video that I hear most frequently. I’m pleased to debunk these myths for you and hope it will inspire you to add more video to your...
by Peter Dolan | Nov 15, 2013 | Best Practices
Over 84% of internet users are watching online video. This trend indicates that people’s preference for video can be a major contributor to increased sales, competitive advantages, greater visibility, and a consumer’s bond with your brand. People research...
by Peter Dolan | Nov 12, 2013 | Behind-the-Scenes
If you’ve seen “Aliens!,” you may be interested in why we made it, or how, or how you can do something similar. If you haven’t seen it yet, watch it now. And now that you have, we’ll get to the behind-the-scenes goodies. Why Make A Funny...
by Media Beyond | Nov 1, 2013 | Play
Is your marketing a disaster…or in need of a mere paradigm shift? BEHIND-THE-SCENES Click here for a behind-the-scenes look at the making of “ALIENS!” To see samples from our other work, click here or To see more fun promotional videos, click here...
by John Carlson | Oct 24, 2013 | Awesome Sauce, Shadow Works
1) It’s Fast. A video can deliver a complex message much faster than any other medium. In a 30-60-second video you can make a strong pitch to your target market that paints a picture of your unique value proposition. This can be featured on the front page of your...
by Peter Dolan | Oct 14, 2013 | Awesome Sauce
In our previous blog post, Andy outlined how the power of video can help to elicit an emotional response from your audience, and provoke action. As a form of communication, video also provokes an emotional response internally between your team and entire organization....
