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Go Boutique or Go Broke: Hiring an Agency

Go Boutique or Go Broke: Hiring an Agency

Boutique (bo͞oˈtēk) – noun – Any small, exclusive business offering customized service: “Our marketing is handled by a new Chicago-based boutique called Media Beyond.” Media Beyond has done work for organizations of varying sizes, from small...
Make A Video pt. 4 – The Crew

Make A Video pt. 4 – The Crew

Last time we talked about pre-visualization and how to plan for your shots and framing.  That’ll come in handy as we discuss personnel considerations of actually capturing footage in this installment of our ongoing series, “Make A Video.” Your Team....
Make A Video pt. 2 – Scripting

Make A Video pt. 2 – Scripting

Last time we talked about the questions you need to ask yourself when you want to make a video. Now that we’ve got that settled, let’s go about this in a thoughtful way. We’re going to talk about creating a content outline and a script for your video...
Smells Like Entrepreneurial Spirit

Smells Like Entrepreneurial Spirit

What kind of career do you want? It’s one thing to be an oarsman, keeping the ship moving. But it’s another to be charting the course, especially in unfriendly waters. If we were to broadly divide the working mindset into two different types of careers,...
3-Point Editing and Then Some

3-Point Editing and Then Some

Hello again, this is your friendly neighborhood Junior Editor with some tips on how to speed up your editing and increase your accuracy all at the same time. In my previous posts I touched on the importance of editing faster and discussed how keyboard shortcuts are a...
Make A Video pt. 1 – Planning

Make A Video pt. 1 – Planning

Deciding that you want to make a video is the easy part. Choosing a production company to work with is slightly more challenging, but I’d encourage you to go with a company whose representatives you enjoy working with closely. That’s because making a video...