by John Carlson | Oct 29, 2012 | Awesome Sauce
So, ancient Roman Cicero, who was kind of a perv, was also a spectacular speaker; moreover, he was an excellent persuader. With a prodigious ability to entertain and manipulate his audience, Cicero seemed to effortlessly massage them over to join his position. This...
by John Carlson | Oct 22, 2012 | Awesome Sauce
FORCE is the IMPACT on your audience What’s the effect your website, campaign, or brand have on your target audience? It’s the impact or force that they are met with when they arrive at your message for the first time. If you leave...